Western Reader
Matt Walsh’s latest documentary, “Am I Racist?”, challenges Diversity, Equity, and Inclusion (DEI) programs and has gained recognition. On September 13, 2024, the film was released, quickly rising in the box office rankings to secure a top 10 spot in the U.S. shortly after its debut. Produced by The Daily Wire, led by Ben Shapiro and Jeremy Boreing, the film has already earned $9 million in just ten days, becoming the highest-grossing documentary of the year.
The film approaches DEI initiatives satirically, a controversial topic in workplaces, schools, and Hollywood. Walsh adopts a Borat-style undercover persona as a liberal professor, engaging with DEI experts to expose what many on the right view as the DEI industry’s absurdity and hypocrisy.
You must watch this!
Matt Walsh tricks ABC into giving him airtime while posing as a DEI expert!!!
ABC found itself in a difficult situation after being duped by conservative commentator Matt Walsh during the promotion of his new film, Am I Racist? Walsh tricked the network… pic.twitter.com/K9UTvuPwNj
— Derek Wayne (@DerekWayne1816) September 14, 2024
During its opening weekend, “Am I Racist?” ranked as the third highest-grossing film in the U.S., surpassing some major studio releases despite being shown in fewer theaters. Initially screened in 1,500 theaters nationwide, significantly fewer than typical Hollywood blockbusters, the film generated millions, outperforming Lionsgate’s “The Killer’s Game.”
Despite facing opposition from left-leaning activists and theaters, the film received extensive support from conservative audiences, earning a 99% audience score on Rotten Tomatoes. While mainstream critics largely overlooked the film, the four reviews submitted were all positive.
“Am I Racist?” arrives amid increased scrutiny of DEI programs as major corporations such as Harley-Davidson and John Deere have reduced their DEI efforts in response to pressure from conservative activists. The film’s release aligns with this broader cultural pushback, positioning itself as a counter against what Walsh and his supporters view as excessive influence from the woke establishment.
“Am I Racist?” marks Walsh’s second significant documentary release after the success of “What Is A Woman?”, which also challenged progressive ideologies on gender and identity. With “Am I Racist?”, Walsh solidifies his role as a leading voice in the conservative movement’s efforts to confront prevailing narratives on race, equity, and social justice in America.
For now, *Am I Racist?* remains a pivotal topic in the ongoing cultural debate, with its box office performance demonstrating the appetite for conservative films that challenge the mainstream. Matt Walsh’s latest film is undeniably creating a stir.
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