Bud Light’s recent promotion involving transgender individual Dylan Mulvaney has sparked a widespread national boycott. However, the boycott has had unintended consequences, leading to the loss of around 650 jobs in two bottling factories.
Bud Light’s Parent Company Deserves to Be Punished
The boycott has caused Bud Light to lose its position as the top beer brand in the US market, resulting in significant profit and market share losses.
However, it is important to note that the boycott should have targeted all brands under Bud Light’s parent company, Anheuser-Busch, which is based in Belgium.
It appears that the source of the issue lies within the parent corporation. Anheuser-Busch also owns a Mexican beer brand that has surpassed Bud Light in US sales.
While Bud Light has been heavily impacted by the Mulvaney fiasco, it seems that Anheuser-Busch itself has not been affected.
As a result of the boycott and declining sales, two bottling factories operated by the Ardagh Group in Louisiana and North Carolina have been forced to lay off hundreds of workers.
The human cost of Bud Light’s $20B Dylan Mulvaney fiasco: Two bottling plants are forced to cut production and lay-off 645 staff due to decline in demand for the troubled brand
via https://t.co/ukePCFr1gS https://t.co/9Gns4lTaWX— MSM is Pravda (@RitchieJodi) July 3, 2023
A global glass producer contracted with Anheuser-Busch, which has suffered from a significant customer backlash following Bud Light’s partnership with transgender influencer Dylan Mulvaney, said it will be closing two plants this month.https://t.co/p4Nxy8O0AZ
— Sky News Australia (@SkyNewsAust) July 3, 2023
A glass bottling company will close two locations and lay off over 600 employees due to Bud Light’s failed promotion with transgender influencer Dylan Mulvaney. The plants are shutting down because of declining Bud Light sales and nationwide boycotts.… https://t.co/bJDRCCVAP2
— AM1_NEWS (@am1_news) July 2, 2023
Transgenderism Killing American Jobs Now
Ardagh, the company that produces bottles for Bud Light, had to lay off all of its 245 workers in its Simsboro factory and all of its nearly 400 employees in Wilson, according to a report by The Daily Mail.
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